Architecture student André Ford has a solution which he believes will spare animals, doomed to be nothing more than living stacks of meat, of all their suffering – severing their frontal cortexes and, thus, effectively rendering them brain-dead. Still alive, yet unconscious, the chickens would be raised in vertical racks, leading to an increase in productivity from 1 chicken per 10 cubic feet to nearly 4 chickens in the same area.

Completely immobile, suspended and with their feet cut-off, the chickens would be plugged to a tube directly connected to the esophagus, which feeds nutrients and water, while another carries the waste away. It all begins to resemble the Matrix scenario, all of a sudden, however instead of a alternate reality, the chickens are left to a pitch black conscious. There isn’t any red or blue pill. There isn’t any choice, not that they had any in the first place.